Norton Shores, MI Profile: Facts & Data

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Norton Shores, Michigan - Basic Facts

The City of Norton Shores had a population of 25,041 as of 2020-2024 American Community Survey 5-Year Estimates.

The primary coordinate point for Norton Shores is located at latitude 43.1689 and longitude -86.2639 in Muskegon County. The formal boundaries for the City of Norton Shores encompass a land area of 23.24 sq. miles and a water area of 1.38 sq. miles. Muskegon County is in the Eastern time zone (GMT -5).

The City of Norton Shores has a C5 Census Class Code which indicates an active incorporated place that is independent of any county subdivision and serves as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.


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  1. Norton Shores Demographic Data
  2. Peer Comparisons (Rank and Percentile)
  1. Neighborhoods Demographics (Home Values, Household Income, etc.)
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  3. Michigan Data Comparison Tool
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Norton Shores, MI Data & Demographics

Source: 2020-2024 American Community Survey 5-Year Estimates

POPULATION

Total Population 25,041 (100%)
Population Density 1,077 per sq mi
Diversity Index1 23
 
 

INCOME

Median Household Income $76,579
Per Capita Income $36,997
Median Home Value $234,800
 

HOUSING

Total HU (Housing Units) 10,658 (100%)
Owner Occupied HU 8,309 (78.0%)
Renter Occupied HU 1,558 (14.6%)
Vacant Housing Units 791 (7.4%)
 

HOUSEHOLDS

Total Households 9,867
Average Household Size 2.52
Family Households 7,139 (72.4%)
NOTES
  1. The Diversity Index estimates the likelihood that two persons chosen at random from the same area belong to different race or ethnic groups, based on five groups: Hispanic/Latino, Non-Hispanic White, Non-Hispanic Black, Non-Hispanic Asian, and Non-Hispanic Other/Multiracial. A value of 0 indicates the population belongs entirely to one group. Higher values indicate a more evenly mixed population. Calculated from U.S. Census Bureau ACS 5-year estimates (table B03002).

Norton Shores, MI - Peer Comparisons by Rank and Percentile

The table below compares Norton Shores to the other 745 incorporated cities, towns and CDPs in Michigan by rank and percentile using 2020-2024 American Community Survey 5-Year Estimates data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 51 93rd
Population Density # 312 58th
Median Household Income # 181 76th
Per Capita Income # 248 67th
Diversity Index # 329 56th

Additional comparisons and rankings can be made with a VERY EASY TO USE Michigan Census Data Comparison Tool.

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