White Cloud, MI Profile: Facts, Map & Data


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White Cloud, Michigan - Basic Facts

The City of White Cloud had a population of 1,534 as of July 1, 2017. White Cloud ranks in the upper quartile for Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Michigan. See peer rankings below.

The primary coordinate point for White Cloud is located at latitude 43.5575 and longitude -85.7743 in Newaygo County. The formal boundaries for the City of White Cloud (see map below) encompass a land area of 1.94 sq. miles and a water area of 0.06 sq. miles. Newaygo County is in the Eastern time zone (GMT -5). The elevation is 873 feet.

The City of White Cloud (GNIS ID: 1627259) has a C5 Census Class Code which indicates an active incorporated place that is independent of any county subdivision and serves as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

Beneath the boundary map are tables with White Cloud population, income and housing data, five-year growth projections and peer comparisons for key demographic data. The estimates are for July 1, 2017.

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City of White Cloud, MI Boundary Map

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White Cloud, MI Data & Demographics (As of July 1, 2017)


Total Population 1,534
Daytime Population: Workers 1,684
Daytime Population: Residents 988
Total Daytime Population (TDP) 2,672
Ratio TDP/Total Population1 1.74
Population in Households 1,371
Population in Familes 1,090
Population in Group Qrtrs 163
Population Density2 790
Diversity Index3 36


Median Household Income $29,846
Average Household Income $38,610
Per Capita Income $14,548


Total Housing Units 590 (100%)
Owner Occupied HU 323 (54.7%)
Renter Occupied HU 187 (31.7%)
Vacant Housing Units 80 (13.6%)
Median Home Value $89,231
Average Home Value $103,571


Total Households 510
Average Household Size 2.69
Family Households 335
Average Family Size 3
  1. If the ratio of the TDP to Total Population is greater than 1, the location gains population during the day when commuting workers are present. If the ratio is less than 1, the location is more of a bedroom community where people commute to another place for work.
  2. Population Density = Total Population per square mile.
  3. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.


2010-2017 2017-2022
Population 1.19% 0.87%
Households 1.22% 0.89%
Families 1.82% 0.76%
Median Household Income   1.22%
Per Capita Income   2.0%

White Cloud, MI - Peer Comparisons by Rank and Percentile

The table below compares White Cloud to the other 692 incorporated cities, towns and CDPs in Michigan by rank and percentile using July 1, 2017 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 353 49th
Population Density # 411 41st
Diversity Index # 116 83rd
Median Household Income # 665 4th
Per Capita Income # 680 2nd

Additional comparisons and rankings can be made with a VERY EASY TO USE Michigan Census Data Comparison Tool.

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